How to apply Sustainability Awareness?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Sustainability Awareness competence.
Take a few minutes to look at the different stages of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Step 1: Understand the Case Study
Below, you will see a practical example that you may identify with. The following entrepreneur is facing a situation in which the Sustainability Awareness competence will be decisive for correct decision making.
Step 2: Evaluate environmental impact
Ms. Dewi needs to evaluate the ecological footprint of the alternative packaging materials. While cost-effective, non-eco-friendly options might have a greater negative environmental impact, potentially harming the Himlan environment and alienating consumes.
How can I effectively evaluate and balance the additional financial costs of biodegradable packaging against its environmental benefits?
Step 3: Opportunity cost and Trade-offs
To choose between the cost economical plastic packaging with negative environmental impact and choice of bio-degradable packaging material, Ms. Dewi must assess how much additional cost her business and customers can bear for sustainable practices, and whether there are ways to optimize costs without compromising on eco-friendliness.
Step 4: Trust building through transparency
To build trust through transparency, Ms. Dewi should regularly share detailed information about sustainable practices, engage in open dialogues with consumers, and provide clear, honest updates about any changes in business practices or challenges faced.
Watch this video where Simon Sinek Reveals What Transparency Really Means in Business.
Step 5: Openness for adapting changes
For anticipating future trends, proactively conduct market research, seek insights from industry events, and stay open to adapting business strategies based on evolving sustainability norms and consumer demands.
Quiz
How to apply Systemic Thinking?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Systemic Thinking competence.
Take a few minutes to look at the different stages of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Step 1: Understand the Case Study
Below, you will see a practical example that you may identify with. The following entrepreneur is facing a situation in which the Systemic Thinking competence will be decisive for correct decision making.
Step 2: Systemic thinking and the Sustainable Development Goals (SDGs)
To solve this problem and help this entrepreneur applying the Systemic Thinking competence, the first thing to do is understand the relation among SDGs and Systemic thinking. Answer the following questions and learn more about the SDGs and systemic thinking.
Step 3: Define stakeholders
To make a decision you will need to understand what stakeholders and right holders are related to this decision.
Step 4: Finding solution
To make a decision it is important to clearly decide the values of the brand.
Step 5: Understand how systemic thinking might work in practice
Quiz
How to apply Anticipatory Thinking
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Anticipatory Thinking competence.
Take a few minutes to look at the different stages of this journey. Remember to click on all the elements to ensure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Step 1: Understand the Case Study
Below, you will see a practical example that you may identify with. The following entrepreneur is facing a situation in which the Anticipatory Thinking competence will be decisive for correct decision-making.
Step 2: Anticipatory Thinking and Sustainable Development Goals (SDGs)
To solve this problem and help this entrepreneur apply the Anticipatory Thinking competence, the first thing to do is understand the relation between SDGs and anticipatory thinking. Answer the following questions and learn more about the SDGs and anticipatory thinking.
Step 3: Identifying future trends and their impact on your business
To equip entrepreneurs with the skills to identify and analyse future trends that could impact their businesses, focusing on sustainability challenges and opportunities.
Step 4: Developing strategic responses to future challenges
To understand how to create strategic responses to the anticipated future challenges identified in Step 3, employing anticipatory thinking to mitigate potential sustainability obstacles and leverage opportunities.
After viewing the video, participants are encouraged to reflect on the following questions:
Step 5: Understand how anticipatory thinking might work in practice
Quiz
How to apply Normative Agency?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Normative Agency competence.
Take a few minutes to look at the different stages of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Step 1: Understand the Case Study
Below, you will see a practical example that you may identify with. The following entrepreneur is facing a situation in which the Normative Agency competence will be decisive for correct decision making.
Step 2: Identify core values
To solve this problem and help Sarah applying the Normative Agency competence, the first thing to do is taking time to reflect on the core values that underpin EcoStyle Apparel.
These include a commitment to some key aspects the company cannot do without environmental sustainability, ethical sourcing of materials, fair labour practices, and transparency in business operations.
What other values do you think can be instrumental in establishing EcoStyle Apparel as a trusted brand in the sustainable fashion market?
This may lead to an argument!
Step 3: Defining ethical standards
In response to the potential collaboration with the major retail chain, you will need to establish clear and comprehensive ethical standards in relation with the company’s core values.
Check this video to inspire you.
Step 4: Communicate values effectively
Recognising the importance of transparent communication,
This communication strategy fosters a shared understanding and commitment to upholding the company’s values. Check this video to inspire you.
Step 5: Lead change in industry norms
The collaboration with the major retail chain is not just as a business opportunity but as a chance to influence industry norms positively.
Develop a plan to engage the leadership of the major retail chain, advocating for sustainable and ethical practices in the fashion industry.
Follow these steps to prepare yourself!
Step 6: Empower stakeholders to uphold values
Within EcoStyle Apparel, help Sarah to take proactive steps to empower her team.
Quiz
How to apply Strategic thinking?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Strategic Thinking competence.
Take a few minutes to look at the different stages of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Step 1: Understand the Case Study
Below, you will see a practical example that you may identify with. The following entrepreneur is facing a situation in which the Strategic Thinking competence will be decisive for correct decision making.
Step 2: Analyse
To solve this problem and help Mark apply the Strategic Thinking competence, the first thing to do is to analyse the current situation with evidence gathering and research. This includes aligning strategic decisions with core values and a long-term vision. A clear understanding of market dynamics and trends is important for making decisions and staying aligned with its vision and sustainable values.
Step 3: Assess
To assess all impacts based on the analysis, Mark must focus on resources to determine whether the EcoPack scale-up will be consistent with his environmental concerns and capabilities. Take a look at four capabilities Mark should focus on.
Step 4: Consult
To take a step forward in the right direction, it is essential to check and recognize the views and concerns of other stakeholders.
Step 5: Plan
When considering whether to accept or decline the scale-up of EcoPack, Mark should ask himself several critical questions to be able to plan for a bright future.
Consider the facts, the variables and all possible consequences so you can make the best decisions.
Step 6: Act
To act as a responsible decision-maker, Mark needs to understand the decision-making strategy and the steps in the process to arrive at the final decision. Check this video to find out a variety of decision-making strategies.
Quizz
How to apply Individual Initiative?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Individual Initiative competence.
Take a few minutes to look at the different stages of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Step 1: Understand the Case Study
Below, you will see a practical example that you may identify with. The following entrepreneur is facing a situation in which the Individual Initiative competence will be decisive for correct decision making.
Step 2: Recognise the problem
To solve this problem and help this entrepreneur applying the Individual Initiative competence, the first thing to do is recognise the problem. To address the issue and apply the individual initiative competence, Giannis must start by actively recognizing the environmental challenges arising from the company’s expansion and understanding the urgency of taking action. This involves:
Step 3: Take proactive action
Once Giannis has identified the problem, he should take the initiative to proactively address it. This entails:
Step 4: Seek responsibility
Giannis must take responsibility for leading the change towards more sustainable practices within the company. This includes:
Step 5: Set sustainable goals
Once Giannis has taken on the role of sustainability leader, he should set clear and achievable goals to guide the company’s efforts towards a more sustainable future. This involves:
Step 6: Building networks
To succeed in implementing sustainable practices, Giannis must establish strong connections with colleagues, senior management, and other stakeholders. This includes:
Quiz
Images References
Image by garetsvisual on Freepik
How to apply Interpersonal Action?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Interpersonal Action competence.
Take a few minutes to look at the different stages of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Step 1: Understand the Case Study
Below, you will see a practical example that you may identify with. The following entrepreneur is facing a situation in which the Interpersonal action competence will be decisive for correct decision making.
Step 2: Listen
To solve this problem and help Patricia apply the Interpersonal action competence, the first thing to do is engage in active listening. This involves thoroughly understanding the concerns, motivations, and perspectives of both internal team members and the potential investor. Through active listening, Patricia can gather crucial insights to navigate conflicting viewpoints and make informed decisions that align with her company´s values and sustainable goals.
How can Patricia ensure that she creates an environment conducive to active listening?
What specific techniques could Patricia employ to understand the motivations and concerns of both internal team members and the potential investor?
Step 3: Empathise
To cultivate a deeper sense of empathy, laying the groundwork for constructive and empathetic decision-making in the face of conflicting perspectives, Patricia can undertake the following activities:
Step 4: Communicate
In this step, Patricia should focus on clear and effective communication. Effective communication ensures that everyone involved understands the importance of ethical practices and fosters a collaborative atmosphere for decision-making:
Step 5: Negotiate
Negotiating effectively allows Patricia to navigate conflicting interests and find a resolution that meets the needs of both her company and the investor. Patricia focuses on finding a mutually beneficial solution through effective negotiation:
Step 6: Resolve
In this final step, Patricia focuses on diplomatic conflict resolution to maintain positive relationships.
Quiz
Images References
Image by Freepik
How to apply the Get Ready stage into a business idea?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Get Ready stage of the process-oriented framework on sustainability-driven entrepreneurship.
Take a few minutes to look at the different steps of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Below, you will see different key points to take into account in order to apply the Get Ready stage into a business idea.
Step 1: Personal values and beliefs
What are my core values when it comes to sustainability? How do my personal beliefs align with sustainable business practices? In what ways can my personal values contribute to a unique and authentic sustainable business proposition?
Step 2: Market trends and sustainable business opportunities
What emerging market trends align with sustainable practices, and how can my business leverage them? How can my business contribute to shaping and influencing market trends towards sustainability?
Step 3: Environmental and social impacts
What potential environmental and social impacts might my business have, both positive and negative, and how can these be effectively managed and maximised/minimised? How can my business actively engage with the community and environment, ensuring a meaningful and sustainable presence?
Step 4: How is Get Ready stage related to the Sustainability Changemakers Competences Dictionary?
To get the most out of this stage and its correct application, some of the competences we have worked on in the Sustainability Changemakers Dictionary can help us.
Take a look at this!
Quiz
In what ways do you see the SDGs relevance to the get ready stage in the process-oriented framework on sustainability-driven entrepreneurship?
How to apply the Discovery stage into a business idea?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Discovery stage of the process-oriented framework on sustainability-driven entrepreneurship.
Take a few minutes to look at the different steps of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Below, you will see different key points to take into account in order to apply the Discovery stage into a business idea.
Step 1: Identifying sustainable business idea
How to identify a sustainable business idea? Generate various ideas to address the environmental or social issue while offering a viable business opportunity. Encourage creative thinking and collaboration. Mind maps are widely used for various purposes, including brainstorming, note-taking, problem-solving, planning, and organising complex information.
canva.com/graphs/mind-maps/Step 2: Conduct market analysis
Market analysis is collecting, analysing, and interpreting a broad set of information about a specific market or industry. The research might focus on a potential product or service for that market, existing and/or potential customers for the product or service, the needs, purchase habits, characteristics, and location of your target market, competitors in your industry, and trends within your market or industry as a whole.
canva.com/graphs/templates/swot-analysis/Step 3: Exploring innovative approaches
It is important to think innovative while creating sustainable business ideas. There are four main types of innovation including product innovation, business model innovation, process innovation, and management innovation.
Step 4: How is Discovery stage related to the Sustainability Changemakers Competences Dictionary?
To get the most out of this stage and its correct application, some of the competences we have worked on in the Sustainability Changemakers Dictionary can help us.
Take a look at this!
Quiz
In what ways do you see the SDGs relevance to the discovery stage in the process-oriented framework on sustainability-driven entrepreneurship?
How to apply the Planning stage into a business idea?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Planning stage of the process-oriented framework on sustainability-driven entrepreneurship.
Take a few minutes to look at the different steps of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Below, you will see different key points to take into account in order to apply the Planning stage into a business idea.
Step 1: Key elements of Sustainability Planning
What are the significant elements that a sustainability entrepreneur should critically consider during the Planning stage to ensure achievement of the sustainability targets?
Step 2: Balancing growth and environmental impact
How can I balance business growth with environmental impact, considering market trends, operational efficiency, stakeholder expectations, and regulatory compliance for optimal sustainability?
Step 3: Aligning business strategy for sustainability
How can I align my business strategy with external and internal factors to enhance its sustainability and long-term viability?
Step 4: How is Planning stage related to the Sustainability Changemakers Competences Dictionary?
To get the most out of this stage and its correct application, some of the competences we have worked on in the Sustainability Changemakers Dictionary can help us.
Take a look at this!
Quiz
How has your knowledge of the Sustainable Development Goals changed during this training experience, and how do they relate to the Planning stage in the sustainability-driven entrepreneurship framework?
How to apply the Start-Up stage into a business idea?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Start-Up stage of the process-oriented framework on sustainability-driven entrepreneurship.
Take a few minutes to look at the different steps of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Below, you will see different key points to take into account in order to apply the Start-Up stage into a business idea.
Step 1: Establishing the legal and operational structure of the sustainability-driven venture
In this step, you can find out how you shall establish the legal and operational structure of the sustainability-driven venture. Check the 10 sub-steps that you need to come across in order to fulfil step 1.
Step 2: Securing necessary permits, licenses, and certifications related to sustainability.
In this step you can learn the necessary licenses and certifications needed in order to start-up and be more and more sustainable. You can interact with 4 environmental ISO standards that help you be more sustainable.
Step 3: Building a diverse team with expertise in sustainability and entrepreneurial mindset.
In this step you will find in an interactive way how to build a diverse team into your organization
Quiz
How to apply the Build-Out stage into a business idea?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Build-Out stage of the process-oriented framework to sustainability-driven entrepreneurship.
Take a few minutes to look at the different steps of this journey. Remember to click on all the elements to ensure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Below, you will see different key points to take into account to apply the Build-Out stage to a business idea.
Step 1: Innovation in sustainable entrepreneurship
Topics for innovation in sustainable entrepreneurship cover various aspects of sustainability, including circular economy models, clean technologies, sustainable supply chain management, and green product innovation. Each topic is presented as an exciting idea or opportunity for entrepreneurs to explore and implement innovative solutions that drive positive environmental impact while also creating value for their businesses.
Step 2: SWOT analysis
Have a look at the tool that will help you estimate the situation of your business as well as make progress based on four aspects of SWOT analysis.
Step 3: Deming Cycle
How can organisation systematically identify areas for improvement, implement changes, and monitor their effectiveness, leading to ongoing learning and innovation? How can you achieve continuous improvements? Do you know what the Deming Cycle or the PDCA cycle is?
The PDCA model, also known as the Deming Cycle or Plan-Do-Check-Act cycle, is a four-step iterative process used for continuous improvement in various industries, including business management, quality control, and project management. Let’s watch an explanation video.
Step 4: How is the Build-Out stage related to the Sustainability Changemakers Competences Dictionary?
To get the most out of this stage and its correct application, some of the competences we have worked on in the Sustainability Changemakers Dictionary can help us.
Take a look at this!
Quiz
In what ways do you see the SDGs relevance to the Build-out stage in the process-oriented framework on sustainability-driven entrepreneurship?
Images References
Image by Freepik
Image by Freepik
Image by Freepik
How to apply the Consolidation stage into a business idea?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Consolidation stage of the process-oriented framework on sustainability-driven entrepreneurship.
Take a few minutes to look at the different steps of this journey. Remember to click on all the elements to make sure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Below, you will see different key points to take into account in order to apply the Consolidation stage into a business idea.
Step 1: KPIs related to sustainability
How to determine KPIs related to sustainability? To what extent do the chosen KPIs provide a holistic view of sustainability performance?
Step 2: Amplify the impact
How can we amplify the impact of a business idea? How effectively should stakeholder engagement and partnerships be integrated into the sustainability strategy, and what adjustments might enhance their impact?
Step 3: Strong brand and reputation
How can we build a strong brand? To what extent does the brand narrative authentically communicate the business’s commitment to sustainability, and how can it be further strengthened?
Step 4: How is Consolidation stage related to the Sustainability Changemakers Competences Dictionary?
To get the most out of this stage and its correct application, some of the competences we have worked on in the Sustainability Changemakers Dictionary can help us.
Take a look at this!
Quiz
How has your understanding of the Sustainable Development Goals evolved throughout this journey, and in what ways do you see their relevance to the Consolidation stage in the process-oriented framework on sustainability-driven entrepreneurship?
Images References
Image by Freepik
Image by DilokaStudio on Freepik
Image by DilokaStudio on Freepik
Image by DilokaStudio on Freepik
Image by DilokaStudio on Freepik
How to apply the Outreach stage into a business idea?
Welcome to your learning journey on sustainability in entrepreneurship!
This time, we will explore how to apply the Outreach stage of the process-oriented framework to sustainability-driven entrepreneurship.
Take a few minutes to look at the different steps of this journey. Remember to click on all the elements to ensure you don’t miss any details. In the top right corner of the image, you will find a button, if you click on it, you will know all the elements to investigate.
Below, you will see different key points to consider applying the Outreach stage to a business idea.
Step 1: Identifying and understanding your target audience
Step 2: Crafting a compelling sustainability message
Step 3: Engagement strategies for sustainable entrepreneurship
Step 4: How is the Outreach stage related to the Sustainability Changemakers Competences Dictionary?
To get the most out of this stage and its correct application, some of the competencies we have worked on in the Sustainability Changemakers Dictionary can help us.
Take a look at this!
Step 5
In what ways do you see the SDGs relevance to the outreach stage in the process-oriented framework on sustainability-driven entrepreneurship?
Quiz:
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Project Number : 2022-1-LT01-KA220-VET-000087491
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